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Daniel -Business Development Manager at Verve

July 29, 2025
By
Team Tangent

Our Changemakers are Mentors who are supporting the next generation to access opportunities in tech. They make an outsized impact on the lives of our jobseekers through providing career support and short-term mentoring.

Learn why they became a Tangent Mentor 👇

Tell us a bit about yourself and what you're up to now

I come from a marketing background, and moved into ad tech after being in the agency landscape for a few years. Since then, we've been talking to some of the biggest brands and agencies, and I've been helping bring Verve here to the UK.

In terms of hobbies/interests, mine are a bit unorthodox, but I'm actually a pole dancer (fitness), and go to board game conventions!

What was your journey into a career in Tech Sales

Whilst I was an account manager in the agency space, I worked with different ad tech providers to run campaigns. After attending a few events held by them, I started understanding the ad tech space more and eventually moved over.

The biggest thing that helped me move into tech, was having a genuine curiosity for a section of it. I went into ad tech specifically, rather than broader tech.

What would you say are the best things about working in Tech Sales

For myself, being a BDM has given me such a vast knowledge of the marketing landscape and it has been useful to understand how every part fits in. From a commercial side, I've learnt a lot, and it is transferrable across roles.

What advice would you give to someone who is just about to start their career in sales

I saw it online, but realistically, it's understanding the difference between business development and sales. Despite some companies handling both as the same type of role, business development should be focused on relationships and the long-term gains for a business, rather than quick wins.

Why did you decide to join Tangent as a Mentor and why should others join as Mentors too

I was lucky with my path into ad tech, and I would like to support others in getting to a similar place as myself. I hope that by giving forward, others will continue to do so.

If I was giving a reason why someone should join - it's a great way to give back, and feel good, when sales can sometimes be a hard line of work.

Ready to make a difference?


A few hours a month, a lifetime of impact. Tangent connects you with aspiring Business Development Reps from socially diverse backgrounds for short-term mentoring and an employee referral.

Sign up to be a Tangent Mentor today 👇

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